Why Celebrities Love the Soulfa Cloud Couch — And You Will Too

When money is no object and comfort is non-negotiable, what Cloud Couch do celebrities choose for their homes? From Mariah Carey to NBA players/coaches, like Steph Curry’s family, to influencers like Tessa Brooks, Dove Cameron, Barbara Palvin, Dylan Sprouse, the answer is the same: The Soulfa Cloud Couch.

Interior designers to the stars, the people who scout every top-tier luxury brand, are placing Soulfa Cloud Couches in homes where budget doesn’t matter, but quality does. And that tells you everything you need to know.

In this post, we’ll explore why celebrities and their design teams love Soulfa, and why this cloud couch might be the best investment you make for your home.

This is why our slogan is, "An Investment in Living."

Celebrities Have Access to Every Couch. Here's Why They Choose Soulfa.

Let’s be clear: celebrities don’t buy furniture like the rest of us. Their homes are designed by professional interior decorators, stylists, and architects. These experts vet dozens of brands, comparing frame construction, cushion depth, upholstery performance, delivery reliability, and of course — aesthetics.

When someone like Mariah Carey, who can afford anything she wants, chooses Soulfa over Restoration Hardware’s Cloud Couch or a custom Italian brand, it’s not because of a trend. It’s because Soulfa delivers comfort and quality that meets celebrity standards.

Mariah Carey and the Art of Living Luxuriously

When Mariah Carey, an icon known for her lavish taste, chose Soulfa for her Malibu beach house (shown above), it became a game changer. Mariah isn’t just a singer; she’s a global brand built on luxury, detail, and excellence.

Mariah could afford anything, from European artisan-made sofas to RH’s most exclusive lines, yet her team selected Soulfa. Why? Because Soulfa delivered on the experience, not just the look.

Her stylist once shared in a behind-the-scenes clip that “Mariah lives for plush, and this couch was the first thing she didn’t want to get up from.” That’s the Soulfa effect.

Steph Curry’s Family & NBA Stars: Comfort Isn’t Optional

NBA families have a unique relationship with home life. Their lives are split between high-pressure seasons, intense physical strain, and precious downtime. What they need most at home is recovery, physical and mental. That’s where Soulfa becomes more than a sofa. It becomes a sanctuary.

The Curry family, like many other basketball elites, have Soulfa couches in their home. It’s not just because it looks stunning in a modern living room, but because Soulfa’s deep seats and down-feel cushions allow real relaxation and decompression.

Several NBA players (whose identities we protect due to privacy agreements) have shared with us that they fall asleep on their Soulfa couch more than in their beds. That’s not marketing talk, that’s design in action.

Tyronn Lue, Head Coach of the LA Clippers: When Rest Matters

If you’re the head coach of the LA Clippers, you don’t have time for furniture gimmicks. Your couch isn’t just a showpiece, it’s where you reset between flights, strategize with your team, or simply unplug.

Ty Lue's designer selected Soulfa because it met the intersection of form and function.

Christine, his interior designer, cited the washable fabrics, durable build, and seriously comfortable depth as key decision points. “It’s a no-brainer once you sit on it,” she told us.

Influencers & Style Icons: Tessa Brooks, Dove Cameron, Barbara Palvin & Dylan Sprouse

Today’s top-tier influencers are more than content creators. They’re brands, with entire teams managing their personal image, collaborations, and home aesthetics. For them, everything on-camera matters, especially what’s behind them.

When Tessa Brooks posted a story relaxing on her Soulfa couch in her LA loft, followers instantly asked: “Where is that couch from?” The same happened with Dove Cameron, her stylist said the Soulfa Cloud Couch is the most asked-about item in her home.

Barbara Palvin & Dylan Sprouse and their design team were also drawn to Soulfa's clean design, neutral tones, and rich texture that translated effortlessly into their LA home.

When your lifestyle is photographed, filmed, and shared daily, the details matter. Soulfa offers beauty on camera and off.

Why Interior Designers Recommend Soulfa to Their A-List Clients

It’s not just the celebrities themselves, it’s the elite interior designers behind the scenes who are making Soulfa their first choice.

These professionals work on ultra-private projects for tech CEOs, musicians, athletes, and creatives who want the best, fast. They know which couches look good for 3 months, and which ones last 10+ years.

We regularly hear the same things from designers:

“We’ve tested every brand — Soulfa hits all the marks.”
“Clients fall in love with the first sit.”
“No one believes the price when we tell them.”

When your job depends on delivering perfection, recommending Soulfa becomes a risk-free move. And that’s why so many do.

The Soulfa Difference: A Breakdown

Let’s get specific. Why do these celebrities and designers trust Soulfa over Restoration Hardware, 7th Avenue, or the hundreds of boutique brands flooding the market?

1. True Cloud-Level Comfort

Soulfa’s proprietary comfort blend includes:

Classic depth of 38" or "NBA" Luxe depth of 45” seating for full-body sprawl
1.5" Tempur-Pedic style memory foam inserts keep the Soulfa extra-comfy, while maintaining the structure - NO messy Cloud look, but ALL the comfort
Modular components to fit every lifestyle, from studio apartments to Beverly Hills mansions

2. No Showroom Markups

We don’t operate massive showrooms like 7th Avenue and Restoration Hardware (RH), or send sales reps to trade shows. Our direct-to-consumer model allows us to:

Avoid the 200–400% markup common in luxury furniture
Invest in better materials instead of unnecessary overhead

3. Durable, Washable Fabrics

Soulfa’s performance fabrics are NON-TOXIC, water/stain-resistant and machine washable, perfect for families, pets, kids, or celebrity makeup sessions that turn into champagne spills.

4. Ethically Built, Artisan Crafted

We build our couches in small batches, using USA-engineered hardwood frames and expert craftsmanship, not mass-manufactured shortcuts. Each piece is made with pride and built to last. Guaranteed with a 20-year warranty.

Behind the Scenes: The Soulfa Buying Experience

Every client, celebrity or not, gets VIP treatment.

Purchasing luxury furniture shouldn’t feel like navigating a maze. With Soulfa, we’ve simplified the process to be a boutique customer experience, that respects your time and expectations:

Instant pricing online (no “Request a Quote” runaround)
Swatch Kits delivered to your door via UPS 2-3 day delivery
Custom order assistance with layout, configuration, and fabric guidance
Real-life, expert assistance, via texting or WhatsApp - +1(310) 880-1253
7-10 business day delivery, when in stock

Real Reviews, Real People

Here’s what some of our verified customers have said:

“I looked at RH for months, but couldn’t stomach the price. Soulfa looked just as good, but it’s actually more comfortable and washable!”
— A. Foster, Atlanta, GA

“Our designer had never heard of Soulfa, but now she recommends it to every new client. It’s that good.”
— N. Chen, Los Angeles, CA

“I’m a big guy, 6’7” and 260 lbs, and I’ve never sat on a more supportive couch. Soulfa is next-level.”
— J. Thomas, Dallas, TX

Final Thoughts: The Soulfa Standard

You don’t need to be famous to sit like one.

Whether you’re decorating a penthouse, setting up your first home, or finally upgrading from that sagging sectional, Soulfa offers a no-compromise solution for people who demand the best. Our celebrity clientele is proof, but the comfort speaks for itself.

In a sea of overpriced hype and underwhelming couches, Soulfa stands out by doing the hard things right. No gimmicks. No markups. Just the most comfortable couch you’ll ever own.

Ready to Shop Like a Celebrity?

Join thousands of Soulfa customers — including Hollywood elite, NBA pros, and stylish families everywhere — who’ve made the switch to comfort-first, designer-approved cloud couch living.

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🛍️ Shop your Soulfa Cloud Couch now